WHY BOTANICALS?

The second golden age of cocktails is upon us, through social media, You Tube channels and internet in general everything can be shared in seconds and an incredible amount of information are available only a few clicks away.

How can hospitality venues be original and surprise their guests?

Once agreed that the establishment design and location play a significant role in its identity we can argue that the most important elements are the ambience, the concept and the “savoir-faire” of the staff; if we limit to analyse the originality of the actual drink, there are two main philosophies which often go hand to hand. "Back to Classics"- precision, cocktail history and product knowledge is what is needed to offer a timeless cocktail, with a crisp, expert take that will surprise customers. "Mixology" – is a controversial term that helps to identify the concept. Utilising unusual products (botanicals, exotic fruits and vegetables..), and a mix of old and modern techniques to obtain home-made products that then, will form part of a signature cocktail.

What better way to craft unique cocktails than create your own elements and blend them into new surprising concoctions.